HAINAN RANDEZ-VOUS

Upscale marketers are all abuzz these days over China’s US dollar millionaires, currently numbered at one million and growing fast. But the question is: what are China’s millionaires buzzing about?

Yachts and superyachts, naturally. Not to mention business jets and priceless works of art. They’re chatting about high-end properties and vintage autos, upmarket brands and paradisiacal vacation resorts.

Most of all, they’re talking about where they’ll go next year to experience the best of all these things in the country’s most idyllic seaside setting — the Hainan Rendez-Vous 2012.

A single event comprising China’s largest yacht show, a major corporate jet exhibit, a showcase of luxurious residential properties and displays of the world’s most exclusive consumer brands, the Hainan Rendez-Vous takes on an even greater scale for its third consecutive year next April 5-8 on the Riviera-like shores of Sanya.

Along with more superyachts and megayachts, expect to see at Hainan Rendez-Vous 2012 a significant increase in the number of entertainment and social networking activities, as well as an exciting, all-new exhibition on the future of mobility design created in partnership with the Born Designer show in Courchevel, France.

 

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